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Call it an orange-themed castle for Dutch sports fans. The Alexandra Palace in North London will be transformed into the Holland Heineken House from July 26 to August 12, making it one of the Games’ premier places to party.
The vibrant House will be celebrating its 20th Anniversary in style, on a 196-acre park with expansive views of the London skyline. Hosted by the Netherlands Olympic Committee, this year’s Heineken House, featuring a “This Must be Holland” theme, will be twice as large as any other past venue.
If fans didn’t score tickets to watch their favorite athletes compete, not to worry. The Heineken Arena boasts a 500-capacity grandstand with big screens broadcasting competitions featuring Dutch Olympic athletes.
You can indulge in well-known cuisine from the Netherlands and the UK in an on-site restaurant, including Dutch bitterballen and the famed fish and chips. Of course, the Heineken House would not be complete without a sports bar.
The Medal Ceremony Hall is one spot visitors will have to visit. Not only will the room bring Dutch DJs and entertainers to the stage every night, the room will also honor Dutch athletes who medal in competitions at 10:30pm each evening. Around 6,000 fans are expected to show their support every night.
Interested in seeing how you size up against a world-class Olympian? The Great Hall will allow visitors to run a 100m sprint against a virtual athlete. Visitors can also take part in table tennis, cycling and fencing.
The Olympic Club will house an Athletes Room, solely for competitors and their families to rest, relax and enjoy on-site amenities. It’s a “home away from home” according to Norbert Cappetti, communications director of the Holland Heineken House.
The House will be open from 10:30 a.m. to 1:30 a.m. every day, but minors under the age of 18 will not be allowed to enter after 8 p.m. Minors may visit the House during the day if they are with an adult 21 years or older.
Tickets can be purchased here for €10, with a €2.50 handling fee. It’s not recommended to go without buying a ticket online – you will not get in and it will be a waste of a journey to an out of the way location. It’s best to arrive by train to Alexandra Park and take the HHH shuttle, as the bus routes are being diverted during the Games.